The sharing economy has arrived, but what has it brought with it? It is too early to tell what impact changing consumer patterns will have on mainstream industry, and how this in turn will affect the demand for products and services. Fraunhofer IAO’s newly formed Shared Systems Design competence team is helping companies tackle the challenges posed by the sharing economy.
More and more of us are seeing the virtues of “using” rather than “buying.” While individuals are taking advantage above all of the chance to share such things as cars, holiday homes or consumer goods, the attraction for companies lies in sharing infrastructure, facilities or high-end equipment. Not only do these sharing trends make sense as an efficient use of resources, they also open up a vast array of new operator and business models.
There is already a wide range of offers out there, borne out of greater awareness for sustainable development and based on information and communication technology systems with advanced functions. Whereas to begin with, most ideas were worked up by end users, now a raft of new companies is offering sharing as a service.
Chief among them are newly formed companies such as accommodation portal airbnb and lending community whyownit, as well as offshoots of established companies such as Car2Go.
Even though the bulk of sharing opportunities available today are still improvised and aimed at a very specific audience, the market for sharing already boasts significant turnover. Recent studies are predicting not only strong growth, but also that sharing will spread to new areas of application. To tap this potential, Fraunhofer IAO has formed the Shared Systems Design competence team. The team brings together experts in technology and innovation management and pools their know-how to work with companies to develop concepts and solutions for the sharing economy. The business-to-business (B2B) segment is taking center stage, with B2B infrastructure in particular offering plenty of opportunity to make more efficient and effective use of resources.
Strategic development of technological and organizational solutions for the sharing of resources is one key aspect of this work. But before established industry companies can successfully position themselves amid changing consumer patterns, they have to understand what is motivating people to share products in the first place.
The new Fraunhofer IAO team engages in trend analyses, works up scenarios and creates sharing systems with a focus on their organization, business models and platforms. The experts also determine which products are suitable for sharing and the technologies required to make sharing them a success.
Juliane Segedi | Fraunhofer-Institut
Microtechnology industry is hiring – positive developments of past years continue
09.04.2018 | IVAM Fachverband für Mikrotechnik
RWI/ISL-Container Throughput Index with minor decline on a high overall level
20.03.2018 | RWI – Leibniz-Institut für Wirtschaftsforschung
Researchers at the University of New Hampshire have captured a difficult-to-view singular event involving "magnetic reconnection"--the process by which sparse particles and energy around Earth collide producing a quick but mighty explosion--in the Earth's magnetotail, the magnetic environment that trails behind the planet.
Magnetic reconnection has remained a bit of a mystery to scientists. They know it exists and have documented the effects that the energy explosions can...
Biochips have been developed at TU Wien (Vienna), on which tissue can be produced and examined. This allows supplying the tissue with different substances in a very controlled way.
Cultivating human cells in the Petri dish is not a big challenge today. Producing artificial tissue, however, permeated by fine blood vessels, is a much more...
Faster and secure data communication: This is the goal of a new joint project involving physicists from the University of Würzburg. The German Federal Ministry of Education and Research funds the project with 14.8 million euro.
In our digital world data security and secure communication are becoming more and more important. Quantum communication is a promising approach to achieve...
On Saturday, 10 November 2018, the research icebreaker Polarstern will leave its homeport of Bremerhaven, bound for Cape Town, South Africa.
When choosing materials to make something, trade-offs need to be made between a host of properties, such as thickness, stiffness and weight. Depending on the application in question, finding just the right balance is the difference between success and failure
Now, a team of Penn Engineers has demonstrated a new material they call "nanocardboard," an ultrathin equivalent of corrugated paper cardboard. A square...
09.11.2018 | Event News
06.11.2018 | Event News
23.10.2018 | Event News
16.11.2018 | Health and Medicine
16.11.2018 | Life Sciences
16.11.2018 | Life Sciences