In the newly established Center of Business Model Engineering (CBME), Fraunhofer IAO and audit firm KPMG AG lend their advice and expertise to companies that are looking to take their business model in a new direction. The CBME is conceived as an interface between technology and the market, serving as a platform for the exchange of ideas about new models and strategies for the future.
With the lifecycle of business models shortening by the day, companies need to keep up with a rapidly changing business environment – as KPMG’s recent “Survival of the smartest” study testifies. Often it is a challenge that companies cannot cope with alone. To come to their aid, the Fraunhofer Institute for Industrial Engineering IAO and audit firm KPMG AG have teamed up to establish the Center of Business Model Engineering (CBME), which officially opened its doors in Stuttgart on November 8, 2013.
The CBME’s goal is to support companies as they redefine their business model, and to continue to provide support over a longer period should this be required. “Irrespective of the sector, markets are now changing so fast that companies run the risk of getting left behind. We see an urgent need for companies to adapt, but they clearly also need advice on how to develop and implement new business models,” explains Markus Deutsch, Director at KPMG.
Dr. Marc Rüger of Fraunhofer IAO’s Board of Directors says: “With KPMG’s consultancy expertise and our own applied research know-how, we can establish an interface between technology and the market. And founding the CBME is the right way to go about it, as it’s the only way for us to offer companies a truly thorough insight into the latest developments in research and practice.”
As well as helping to develop suitable strategies for the future within companies, the CBME also helps to analyze whole value creation chains and the companies they involve. This makes it possible to take a comprehensive view of any given problem. What is more, the CBME offers companies facing a need to implement similar measures an opportunity to form networks within which to discuss their ideas for new models.
“I am delighted we have set up the Center of Business Model Engineering, a platform that promotes the exchange of ideas on current business model trends and actively helps define specific ways to respond to them,” affirms Dr. Robert Gutsche, Head of Consulting at KPMG.
IAO Director Prof. Dr. Wilhelm Bauer is equally enthusiastic: “These days, if companies want to remain competitive over the long term, they absolutely must be able to develop innovative business models. We want the CBME platform to give companies the chance to benefit from the very latest research findings on business models.”Contact:
Juliane Segedi | Fraunhofer-Institut
Blockchain Set to Transform the Financial Services Market
28.09.2016 | HHL Leipzig Graduate School of Management
Paper or plastic?
08.07.2016 | University of Toronto
Physicists from the University of Würzburg have designed a light source that emits photon pairs. Two-photon sources are particularly well suited for tap-proof data encryption. The experiment's key ingredients: a semiconductor crystal and some sticky tape.
So-called monolayers are at the heart of the research activities. These "super materials" (as the prestigious science magazine "Nature" puts it) have been...
Ultrafast lasers have introduced new possibilities in engraving ultrafine structures, and scientists are now also investigating how to use them to etch microstructures into thin glass. There are possible applications in analytics (lab on a chip) and especially in electronics and the consumer sector, where great interest has been shown.
This new method was born of a surprising phenomenon: irradiating glass in a particular way with an ultrafast laser has the effect of making the glass up to a...
Terahertz excitation of selected crystal vibrations leads to an effective magnetic field that drives coherent spin motion
Controlling functional properties by light is one of the grand goals in modern condensed matter physics and materials science. A new study now demonstrates how...
Researchers from the Institute for Quantum Computing (IQC) at the University of Waterloo led the development of a new extensible wiring technique capable of controlling superconducting quantum bits, representing a significant step towards to the realization of a scalable quantum computer.
"The quantum socket is a wiring method that uses three-dimensional wires based on spring-loaded pins to address individual qubits," said Jeremy Béjanin, a PhD...
In a paper in Scientific Reports, a research team at Worcester Polytechnic Institute describes a novel light-activated phenomenon that could become the basis for applications as diverse as microscopic robotic grippers and more efficient solar cells.
A research team at Worcester Polytechnic Institute (WPI) has developed a revolutionary, light-activated semiconductor nanocomposite material that can be used...
14.10.2016 | Event News
14.10.2016 | Event News
12.10.2016 | Event News
28.10.2016 | Power and Electrical Engineering
28.10.2016 | Physics and Astronomy
28.10.2016 | Life Sciences