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Paris set to become Europe’s capital of E-Commerce in September 2010

21.07.2010
The E-Commerce Paris trade show, which is taking place for the seventh time in 2010, will be held in Paris from 21 to 23 September. The trade show, a leading international event for the online-retailing sector, is expected to attract 550 exhibitors and 30,000 visitors from across Europe.

"Thanks to its continuous growth, over the course of just a few years, the E-Commerce Paris event has become the leader among European online-retailing trade fairs. This is all the more satisfying since, over the same period, Europe has become the leading online sales area in the world, ahead of the United States and Asia," says Alain Laidet, Director of Operations at E-Business Events and General Manager of the trade fair.

Europeans spent €150 billion on line in 2009, as compared to €130 billion spent by consumers in the USA and €110 billion in Asia. Paris E-Commerce aims to become the essential meeting point for European online retailers. For two years, it has already been the key online-sales trade fair in Europe. So far, the event has mostly attracted French visitors (90% of the 25,000 visitors in 2009), and the aim of the 2010 event is to establish a truly international trade show with attendance from all the key European markets, while ensuring that this trend continues throughout all future events.

This year, invitations have been sent to 40,000 European online sellers and the trade show has specifically opened its floor space to exhibitors with a pan-European dimension (30% of the total), such as the Swiss and Spanish post offices; affiliation platforms from Sweden (TradeDoubler) and Germany (Zanox and Affilinet); an Italian provider of e-mailing solutions (ContactLab); British suppliers of secure-payment services (Moneybookers and Royal Bank of Scotland); a Dutch electronic-catalogue company (IceCat); and a German multi-channel platform (Hybris).

There will be around 500 speakers giving talks in 14 conference rooms on themes relating to electronic commerce, including e-commerce technologies for setting up e-commerce websites, digital marketing for their promotion, and logistics for product delivery. The series of conferences attracted an audience of 18,000 in 2009, and more than 20,000 participants are expected to attend this year.

"Over the course of three days, E-Commerce Paris 2010 will bring together the entire European online-trading community, offering a great number of training and information sessions to its visitors. In September, Paris will be the undisputed capital of e-commerce," adds Valéry Linyer, Managing Director of Comexposium (Industry, High-Tech, Security & Construction Division), which is the parent company of E-Business Events.

Three leading European e-commerce companies have backed this initiative at the press conference launching the trade fair. "We are pleased to have been a partner of the E-Commerce Paris trade show since its inception, and it has now become an essential event for our industry. LeGuide.com group is now based in 14 countries and is Number Two on the European market. Understanding the different markets is the key to success at European level," explains Corinne Lejbowicz, President of LeGuide.com.

"We are delighted to be associated once again with E-Commerce Paris in connection with online retailing, and to see the growing interest of the public in this ever-innovative sector. We see constant proof that e-commerce in Europe is experiencing strong growth. At Kiala, we are focusing on innovation to develop and meet the needs of each country," adds Denis Payre, Chairman of Kiala.

Finally, Jean-Emile Rosenblum, co-founder and Vice-President of the Pixmania group, states, "It is a pleasure for me to chair the E-Commerce Awards ceremony and to extend our collaboration with E-Commerce Paris beyond a basic presence at the trade fair. Europe is very much part of Pixmania’s DNA. Since its creation, we have had a pan-European strategy, which has enabled us to be the leader in this market today. What we are now offering is our know-how, our expertise and our audience to companies seeking to develop their e-commerce in Europe."

About E-Commerce Paris 2010

E-Commerce Paris 2010 takes place from 21 to 23 September 2010 at the Parc des Expositions de la Porte de Versailles in Paris (France).

The official programme for the trade fair and conferences, as well as free enrolment, are now available via the website.

For further information, please go to: www.ecommerceparis.com

About E-Business Events

E-Business Events has been organising professional events since 2002, including E-Commerce Paris (450 exhibitors and 25,000 visitors in September 2009); E-Commerce Genève (60 exhibitors and 1,300 visitors in May 2010); E–Marketing Paris (200 exhibitors and 11,500 visitors in January 2010); and Démat’Expo (60 exhibitors and 2,200 visitors in December 2009).

In 2009, attendance at E-Business Events totalled 40,000, and over 1,500 companies do business with E-Business Events. E-Business Events is a subsidiary of the Comexposium group.

For further information, please go to: www.ebusiness.fr or www.comexposium.com

Kate Ambler | UBIFRANCE
Further information:
http://www.ftpb.co.uk
http://www.comexposium.com
http://www.ebusiness.fr

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