New research into how women view their bodies aims to challenge the as yet untested belief that thin, glamorous, perfect female models in advertising are socially desirable and "sell" products to the consumer more successfully than other body types.
The research, to be carried out by Dr Helga Dittmar, Senior Lecturer in Psychology at the University of Sussex, with Emma Halliwell, from the University of the West of England, will also look at precisely how - and why - ultra-thin media ideals used in advertising have a negative effect in making many women feel dissatisfied with their own bodies.
The study will involve 400 female students at each university. They will first be asked to give information about how they feel about their own bodies before their reactions to various images are studied at three different stages, then compared to their original self-image.
Maggie Clune | alfa
New measure for the wellbeing of populations could replace Human Development Index
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Up to now, OLEDs have been used exclusively as a novel lighting technology for use in luminaires and lamps. However, flexible organic technology can offer much more: as an active lighting surface, it can be combined with a wide variety of materials, not just to modify but to revolutionize the functionality and design of countless existing products. To exemplify this, the Fraunhofer FEP together with the company EMDE development of light GmbH will be presenting hybrid flexible OLEDs integrated into textile designs within the EU-funded project PI-SCALE for the first time at LOPEC (March 19-21, 2019 in Munich, Germany) as examples of some of the many possible applications.
The Fraunhofer FEP, a provider of research and development services in the field of organic electronics, has long been involved in the development of...
For the first time, an international team of scientists based in Regensburg, Germany, has recorded the orbitals of single molecules in different charge states in a novel type of microscopy. The research findings are published under the title “Mapping orbital changes upon electron transfer with tunneling microscopy on insulators” in the prestigious journal “Nature”.
The building blocks of matter surrounding us are atoms and molecules. The properties of that matter, however, are often not set by these building blocks...
Scientists at the University of Konstanz identify fierce competition between the human immune system and bacterial pathogens
Cell biologists from the University of Konstanz shed light on a recent evolutionary process in the human immune system and publish their findings in the...
Laser physicists have taken snapshots of carbon molecules C₆₀ showing how they transform in intense infrared light
When carbon molecules C₆₀ are exposed to an intense infrared light, they change their ball-like structure to a more elongated version. This has now been...
The so-called Abelian sandpile model has been studied by scientists for more than 30 years to better understand a physical phenomenon called self-organized...
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