Fraunhofer HHI and Red Bull Media House work together to develop new VLC technology applications
A fast, mobile data transfer with an arbitrary, mobile positioning of transmitter and receiver is today an indispensable prerequisite for the arrangement of multimedia environments within sporting events or other similar occasions.
The use of light instead of radio waves to transfer data is an interesting alternative, which, under certain conditions such as a larger number of participants, can provide clear advantages. The challenge is to develop solutions that can connect high mobility expectations with high data rates.
The Red Bull Media House is a media company headquartered in Salzburg. Technological innovations are part of the DNA of the company, according to Andreas Gall, CTO of Red Bull Media House. “Application-oriented research is essential for us.
Since its founding, Red Bull Media House has emerged as a spearhead in the media field. The development in the area of optical data transfer is no game for me, but a technology of the future that should be taken seriously, one whom we want to lend wings to”.
Fraunhofer HHI activities in this optical mobile communication technology are of long date. Collaboration with industry is for HHI project manager Dr. Anagnostis Paraskevopoulos of great importance. “It is without question that VLC technology can transfer many innovative approaches into practical solutions. However, the litmus test for this technology will be done in a real-world setting. Together with Red Bull Media House, we are able to perform a targeted parameter optimization and promote specific applications along with product development”.
The VLC technology
The demand for wireless communication networks within buildings will further increase during the coming years. The optical light communication offers an alternative, because it simultaneously uses LED-based light sources as data transmitters, which leads to a significant extension of network capacity while maintaining the mobility expected by the users. The optical data transfer avoids all electromagnetic interference with radio networks and is by definition radio-free.
Data rates of higher than 1 Gbit/s and latencies lower than 2 ms are possible with conventional LEDs, which allows for unproblematic broadband real-time video streaming in highest quality (2/4/8K). With only a few additional components, the standard LED light can be turned into a high performance optical WiFi transmitter. A special modulator turns the light diodes on and off in fast rhythm – this is how the digital information is transferred.
Media Contact
All latest news from the category: Communications Media
Engineering and research-driven innovations in the field of communications are addressed here, in addition to business developments in the field of media-wide communications.
innovations-report offers informative reports and articles related to interactive media, media management, digital television, E-business, online advertising and information and communications technologies.
Newest articles
Microscopic basis of a new form of quantum magnetism
Not all magnets are the same. When we think of magnetism, we often think of magnets that stick to a refrigerator’s door. For these types of magnets, the electronic interactions…
An epigenome editing toolkit to dissect the mechanisms of gene regulation
A study from the Hackett group at EMBL Rome led to the development of a powerful epigenetic editing technology, which unlocks the ability to precisely program chromatin modifications. Understanding how…
NASA selects UF mission to better track the Earth’s water and ice
NASA has selected a team of University of Florida aerospace engineers to pursue a groundbreaking $12 million mission aimed at improving the way we track changes in Earth’s structures, such…
