Through participation, consumers tended to increase their consumption of fruit and vegetables, and improve their cooking skills and knowledge about food. The research also found some evidence of a ‘graduation effect’, whereby involvement in an alternative food scheme encouraged consumers to change their consumption behaviours in relation to other goods, such as household products and clothes.
Although the majority of consumers use alternative food sources alongside supermarkets, they often did not trust them and felt that the quality of supermarket food was inferior. Many reported that they only shopped there out of necessity. Alternative food projects also challenge supermarket-led notions of food choice. Although they may provide less choice in terms of types of product, consumers in our research associated these projects with a greater variety of foods, many of which are unavailable on supermarket shelves.
People take part in alternative food networks for a range of economic, ethical and personal reasons and these vary over time and in relation to life events such as moving house or the birth of a baby. For many, a key motivation was a desire to care for people and places, both close and distant. This involved reducing food miles, sourcing Fairtrade whenever possible, or looking for products with reduced environmental impacts and high animal welfare standards.
Dr Moya Kneafsey from Coventry University, who led the research commented “Consumers enjoyed being able to ask the producers about their products and felt reassured about the quality and safety of the food. Alternative food schemes enable consumers to make a direct connection with food producers, and can result in relationships of trust and loyalty.”
The researchers also identified challenges for alternative food networks. There were concerns amongst producers as to how to maintain their connection with consumers in the face of possible future growth. Many alternative food projects do not necessarily want to get bigger, as they might lose the sense of ‘connection’ which has been established between producers and consumers.
On the other hand, small schemes are under threat from two directions. First, large retailers are trying to create a sense of ‘connection’ with producers through the use of marketing strategies – such as providing names and pictures of growers and farmers on packaging. Second, rapidly expanding semi-national box delivery schemes such as Abel & Cole and Riverford Organics are also tapping into the interest in sourcing organic foods.
Scientists develop tiny tooth-mounted sensors that can track what you eat
22.03.2018 | Tufts University
NIH scientists describe potential antibody treatment for multidrug-resistant K. pneumoniae
14.03.2018 | NIH/National Institute of Allergy and Infectious Diseases
An international team of researchers has discovered a new anti-cancer protein. The protein, called LHPP, prevents the uncontrolled proliferation of cancer cells in the liver. The researchers led by Prof. Michael N. Hall from the Biozentrum, University of Basel, report in “Nature” that LHPP can also serve as a biomarker for the diagnosis and prognosis of liver cancer.
The incidence of liver cancer, also known as hepatocellular carcinoma, is steadily increasing. In the last twenty years, the number of cases has almost doubled...
In just a few weeks from now, the Chinese space station Tiangong-1 will re-enter the Earth's atmosphere where it will to a large extent burn up. It is possible that some debris will reach the Earth's surface. Tiangong-1 is orbiting the Earth uncontrolled at a speed of approx. 29,000 km/h.Currently the prognosis relating to the time of impact currently lies within a window of several days. The scientists at Fraunhofer FHR have already been monitoring Tiangong-1 for a number of weeks with their TIRA system, one of the most powerful space observation radars in the world, with a view to supporting the German Space Situational Awareness Center and the ESA with their re-entry forecasts.
Following the loss of radio contact with Tiangong-1 in 2016 and due to the low orbital height, it is now inevitable that the Chinese space station will...
Fraunhofer Institute for Organic Electronics, Electron Beam and Plasma Technology FEP, provider of research and development services for OLED lighting solutions, announces the founding of the “OLED Licht Forum” and presents latest OLED design and lighting solutions during light+building, from March 18th – 23rd, 2018 in Frankfurt a.M./Germany, at booth no. F91 in Hall 4.0.
They are united in their passion for OLED (organic light emitting diodes) lighting with all of its unique facets and application possibilities. Thus experts in...
A new scenario seeking to explain how Mars' putative oceans came and went over the last 4 billion years implies that the oceans formed several hundred million...
For the first time, an interdisciplinary team from the University of Basel has succeeded in integrating artificial organelles into the cells of live zebrafish embryos. This innovative approach using artificial organelles as cellular implants offers new potential in treating a range of diseases, as the authors report in an article published in Nature Communications.
In the cells of higher organisms, organelles such as the nucleus or mitochondria perform a range of complex functions necessary for life. In the networks of...
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22.03.2018 | Earth Sciences