Forum for Science, Industry and Business

Sponsored by:     3M 
Search our Site:

 

Shoppers should ‘ask more questions’ about organic food

31.05.2005


Consumers of organic food should be more inquisitive about its quality, if they want to make sure they get the ‘real thing’, say European experts.



A team of researchers leading a pan-European organic food project also recommends that shoppers tell retailers if they are satisfied or not with the products and the information provided on their labels.

The advice is among a series of recommendations given in three new booklets aimed at informing consumers about organic food. They cover taste, freshness and nutrients, authenticity and fraud, and safety and contamination.


The booklets were produced in response to earlier research, which found that some consumers of organic food wanted more information about its quality, origins and authenticity. They are published by the University of Newcastle upon Tyne, UK, and the Research Institute of Organic Agriculture in Switzerland, in collaboration with other European universities.

The booklets also urge consumers to be more adventurous and to try out a variety of organic foods, and reiterates that customers should provide good and bad feedback for retailers on taste, freshness and other aspects.

Dr Kirsten Brandt, of the University of Newcastle upon Tyne, is one of the scientists leading the European Union funded Organic HACCP project that produced the booklets.

She said: “Our earlier research found that many people buy organic because they want to avoid the current situation in mass food retail, where the majority of produce is anonymous. They want to know where their food comes from and ideally the person who has produced it.

“But many retailers are still not providing this information on their products, or not as much as consumers would prefer. Instead some retailers use packaging with vague background information and pictures of ‘fairy tale’ landscapes that may have little to do with the actual production situation."

Dr Brandt, a senior lecturer with Newcastle University’s School of Agriculture, Food and Rural Development, added: “Retailers want to know the views of consumers, so they can do something to provide the products that will sell well, and this is why it’s important they open a dialogue.

“Retailers can then look at finding cost-effective solutions to fulfil some of the consumer’s wishes. This could involve building a stronger relationship with one or two suppliers and revising their packaging to reflect this.”

The three consumer booklets form part of a series of 14 - the others are aimed at retailers and producers.

Dr Kirsten Brandt | alfa
Further information:
http://www.ncl.ac.uk

More articles from Health and Medicine:

nachricht Improving memory with magnets
28.03.2017 | McGill University

nachricht Graphene-based neural probes probe brain activity in high resolution
28.03.2017 | Graphene Flagship

All articles from Health and Medicine >>>

The most recent press releases about innovation >>>

Die letzten 5 Focus-News des innovations-reports im Überblick:

Im Focus: A Challenging European Research Project to Develop New Tiny Microscopes

The Institute of Semiconductor Technology and the Institute of Physical and Theoretical Chemistry, both members of the Laboratory for Emerging Nanometrology (LENA), at Technische Universität Braunschweig are partners in a new European research project entitled ChipScope, which aims to develop a completely new and extremely small optical microscope capable of observing the interior of living cells in real time. A consortium of 7 partners from 5 countries will tackle this issue with very ambitious objectives during a four-year research program.

To demonstrate the usefulness of this new scientific tool, at the end of the project the developed chip-sized microscope will be used to observe in real-time...

Im Focus: Giant Magnetic Fields in the Universe

Astronomers from Bonn and Tautenburg in Thuringia (Germany) used the 100-m radio telescope at Effelsberg to observe several galaxy clusters. At the edges of these large accumulations of dark matter, stellar systems (galaxies), hot gas, and charged particles, they found magnetic fields that are exceptionally ordered over distances of many million light years. This makes them the most extended magnetic fields in the universe known so far.

The results will be published on March 22 in the journal „Astronomy & Astrophysics“.

Galaxy clusters are the largest gravitationally bound structures in the universe. With a typical extent of about 10 million light years, i.e. 100 times the...

Im Focus: Tracing down linear ubiquitination

Researchers at the Goethe University Frankfurt, together with partners from the University of Tübingen in Germany and Queen Mary University as well as Francis Crick Institute from London (UK) have developed a novel technology to decipher the secret ubiquitin code.

Ubiquitin is a small protein that can be linked to other cellular proteins, thereby controlling and modulating their functions. The attachment occurs in many...

Im Focus: Perovskite edges can be tuned for optoelectronic performance

Layered 2D material improves efficiency for solar cells and LEDs

In the eternal search for next generation high-efficiency solar cells and LEDs, scientists at Los Alamos National Laboratory and their partners are creating...

Im Focus: Polymer-coated silicon nanosheets as alternative to graphene: A perfect team for nanoelectronics

Silicon nanosheets are thin, two-dimensional layers with exceptional optoelectronic properties very similar to those of graphene. Albeit, the nanosheets are less stable. Now researchers at the Technical University of Munich (TUM) have, for the first time ever, produced a composite material combining silicon nanosheets and a polymer that is both UV-resistant and easy to process. This brings the scientists a significant step closer to industrial applications like flexible displays and photosensors.

Silicon nanosheets are thin, two-dimensional layers with exceptional optoelectronic properties very similar to those of graphene. Albeit, the nanosheets are...

All Focus news of the innovation-report >>>

Anzeige

Anzeige

Event News

International Land Use Symposium ILUS 2017: Call for Abstracts and Registration open

20.03.2017 | Event News

CONNECT 2017: International congress on connective tissue

14.03.2017 | Event News

ICTM Conference: Turbine Construction between Big Data and Additive Manufacturing

07.03.2017 | Event News

 
Latest News

Transport of molecular motors into cilia

28.03.2017 | Life Sciences

A novel hybrid UAV that may change the way people operate drones

28.03.2017 | Information Technology

NASA spacecraft investigate clues in radiation belts

28.03.2017 | Physics and Astronomy

VideoLinks
B2B-VideoLinks
More VideoLinks >>>