Co-workers sharing digital music in the workplace via Apple Computer’s popular iTunes® software form impressions of each other based on their musical libraries, according to a new study by human-computer interaction researchers.
Employees in a mid-sized U.S. company reported that they consciously worked to portray themselves in certain ways through the collections of music they shared with co-workers, some of whom they barely knew. Sometimes their self-portrayals were misread by co-workers with different musical interests and knowledge.
Nevertheless, music sharing served to build a community within the workplace researchers studied. This finding has design implications for music-sharing technologies that are primarily created as individual jukeboxes, according to researchers from the Georgia Institute of Technology and Palo Alto Research Center (PARC), who will present their findings April 5 at the Computer-Human Interaction (CHI 2005) conference in Portland, Ore. The study was funded by PARC and the National Institute of Standards and Technology (NIST).
Jane Sanders | EurekAlert!
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