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UBIFRANCE showcases innovative application developers at Apps World 2013

The French Trade Commission UBIFRANCE will present four innovative French companies during the Apps World trade show at Earls Court (in London) from 22 to 23 October 2013. The French participants have proven expertise in application development and are looking to build partnerships in the UK. Company representatives will be available for one-to-one business meetings on the French Pavilion.

The following companies will be exhibiting on the French Pavilion (Stand 258). The French Trade Commission is presenting these four innovative companies, as part of the Apps World trade show, due to take place from 22 to 23 October of this year at the Earls Court exhibition centre in central London (UK). Further details are available on request.


FidMe is the leading European mobile loyalty-wallet application with 2.5 million users and 100,000 new users per month; it is available to download on every smartphone. FidMe gathers all loyalty cards in one place, combining both barcode cards from retailers and stamp cards from small businesses. Combining over 4,200 loyalty schemes gathered together from across 80 countries, FidMe is free to use and now offers premium services for retailers, who can connect the app to their CRM system or manage their stamp-card system via a complete set of online tools (including couponing, analytics and notifications).


NEOMADES will present the latest version of its NeoMAD© framework and introduce other new products and offerings. NeoMAD© is a complete framework to produce native applications, starting from a single code, for all mobile and tablet devices (Android, iPhone, Blackberry, WindowsPhone 7 and 8, Windows 8, Asha and JavaME). NeoMAD© has also recently been used to create applications for companies such as Sony, Publicis, Viadeo, GFI and L’Oréal.


StreamWIDE, a specialist in next-generation value-added solutions for telecommunications operators, introduces SmartMS™ Technology, a new white-label, Cloud-compatible Mobile Messaging technology open to mobile-telecoms operators and networkless service providers. Based on an application server and a suite of white-label mobile applications, SmartMS™ provides rich one-to-one and group multimedia messaging capabilities and SMS fallback mechanisms, together with its Push API-enabling third-party system interaction and leading-edge encryption capacities. SmartMS™ opens up new mobile-messaging experiences and business models to operators, consumer brands and enterprises.


Utel is a Social Networking mobile-applications publisher which has developed a range of successful applications made for the mobile environment. Thanks to its expertise in mobile applications, mastery of social-network monetization and constant search for imaginative ideas, Utel has developed Fotochat, described as an entertainment mobile application. In addition to this application, Utel has developed Allokang, a unique community platform using website development and means-of-payment systems. With these two products, Utel has entered the sharing economy as its first move into the international market.


The French Trade Commission UBIFRANCE in the UK is the London office of UBIFRANCE, France’s export-support agency, whose remit is to support French-based companies in their international development. The French Trade Commission organises B2B events and provides a range of services to French-based businesses in order to assist them in the UK.

UBIFRANCE is showcasing four French companies at Apps World, which will take place at the Earls Court exhibition centre, in London (UK), from 22 to 23 October 2013. The companies will be on Stand 258.

For more information about Apps World, please go to:

For more information about the French Trade Commission UBIFRANCE in the UK, please go to:

For further information, please contact :

Quote ref. : FTPB3886
Ms Kate RILEY - Press Officer
UBIFRANCE Press Office in London
Tel: +44 (0) 207 024 3640

Further information:

Further reports about: Apps NeoMAD© SmartMS™ Trade Commission UBIFRANCE

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