Forum for Science, Industry and Business

Sponsored by:     3M 
Search our Site:

 

Key Science Websites Buried In Information Avalanche

22.03.2007
As more and more people are turning to the Internet to find information, important science websites are in danger of becoming buried in the sheer avalanche of facts now available online. Key science sites are failing to register in the top 30 Google search results.

New research funded by the Economic and Social Research Council (ESRC) clearly shows that anyone using the Web to make their information available must now pay attention not only to the quality of their sites but also how easy they are to find.

Dr Ralph Schroeder, Dr Alexandre Caldas, Professor William Dutton, and Dr. Jenny Fry of the Oxford Internet Institute have investigated how the Internet is changing the way in which people seek out sources of scientific expertise.

Traditionally publishers have held a central position because of the importance of academic articles, but this is changing with increasing uses of the Internet and Web.

The study focuses on how academic researchers in particular interact with the Web on topics including HIV/AIDS, climate change, terrorism, the Internet and society.

These subjects are highly topical in today’s society, but the findings of this study will apply much more widely to the uses of the Internet and Web for searching for information on a variety of topics.

A fundamental observation was that, despite popular perception, the Web is far from being a neutral source of information. It has a particular structure that steers the search in directions that may not be intended by the user and so makes some sites more accessible than others. Search engines such as Google play an increasingly important gate-keeping role that will influence the information that is found. They can shape “winners and losers” by means that are not always apparent and moreover do so in a manner which can vary according to subject matter.

• The “visibility” of information on the Web is of increasing importance. Do people looking for research results on climate change or terrorism find themselves directed to a few top sites rather than a wide array of diverse sources? Do they encounter the most highly regarded researchers rather than marginal ones?

• Interviews revealed that researchers’ ideas of key networks, structures and organisations may not be mirrored by search engines. For example the HIV/AIDS researchers reported using national journals, charity organisations, statistics and public sector organisations but none of these appear in the top 30 search results for generic domain keywords. In addition, a number of institutions, people and other key organisations and resources failed to appear in the top 30 search results.

• The role search engines play can vary according to topic. In the HIV/AIDS and the Internet and society domains, for instance, search engines such as Google was mainly used as an aide memoire for locating known sources. For researchers on terrorism, the search engine played a more central role in exploring the object of research and identifying relevant sites of information.

“This will be an issue not just for policymakers,” Dr. Schroeder says, “but for educators, organisations involved in science and research communication, regulators responsible for access to the Web, and citizens who are concerned with the diversity and richness of the information world around them.”

The project has been discussed extensively with BBC Online, an organisation acutely concerned with the reach of its Internet presence and visibility.

Annika Howard | alfa
Further information:
http://www.esrc.ac.uk

More articles from Social Sciences:

nachricht Amazingly flexible: Learning to read in your thirties profoundly transforms the brain
26.05.2017 | Max-Planck-Institut für Kognitions- und Neurowissenschaften

nachricht Fixating on faces
26.01.2017 | California Institute of Technology

All articles from Social Sciences >>>

The most recent press releases about innovation >>>

Die letzten 5 Focus-News des innovations-reports im Überblick:

Im Focus: Fizzy soda water could be key to clean manufacture of flat wonder material: Graphene

Whether you call it effervescent, fizzy, or sparkling, carbonated water is making a comeback as a beverage. Aside from quenching thirst, researchers at the University of Illinois at Urbana-Champaign have discovered a new use for these "bubbly" concoctions that will have major impact on the manufacturer of the world's thinnest, flattest, and one most useful materials -- graphene.

As graphene's popularity grows as an advanced "wonder" material, the speed and quality at which it can be manufactured will be paramount. With that in mind,...

Im Focus: Exotic quantum states made from light: Physicists create optical “wells” for a super-photon

Physicists at the University of Bonn have managed to create optical hollows and more complex patterns into which the light of a Bose-Einstein condensate flows. The creation of such highly low-loss structures for light is a prerequisite for complex light circuits, such as for quantum information processing for a new generation of computers. The researchers are now presenting their results in the journal Nature Photonics.

Light particles (photons) occur as tiny, indivisible portions. Many thousands of these light portions can be merged to form a single super-photon if they are...

Im Focus: Circular RNA linked to brain function

For the first time, scientists have shown that circular RNA is linked to brain function. When a RNA molecule called Cdr1as was deleted from the genome of mice, the animals had problems filtering out unnecessary information – like patients suffering from neuropsychiatric disorders.

While hundreds of circular RNAs (circRNAs) are abundant in mammalian brains, one big question has remained unanswered: What are they actually good for? In the...

Im Focus: RAVAN CubeSat measures Earth's outgoing energy

An experimental small satellite has successfully collected and delivered data on a key measurement for predicting changes in Earth's climate.

The Radiometer Assessment using Vertically Aligned Nanotubes (RAVAN) CubeSat was launched into low-Earth orbit on Nov. 11, 2016, in order to test new...

Im Focus: Scientists shine new light on the “other high temperature superconductor”

A study led by scientists of the Max Planck Institute for the Structure and Dynamics of Matter (MPSD) at the Center for Free-Electron Laser Science in Hamburg presents evidence of the coexistence of superconductivity and “charge-density-waves” in compounds of the poorly-studied family of bismuthates. This observation opens up new perspectives for a deeper understanding of the phenomenon of high-temperature superconductivity, a topic which is at the core of condensed matter research since more than 30 years. The paper by Nicoletti et al has been published in the PNAS.

Since the beginning of the 20th century, superconductivity had been observed in some metals at temperatures only a few degrees above the absolute zero (minus...

All Focus news of the innovation-report >>>

Anzeige

Anzeige

Event News

Call for Papers – ICNFT 2018, 5th International Conference on New Forming Technology

16.08.2017 | Event News

Sustainability is the business model of tomorrow

04.08.2017 | Event News

Clash of Realities 2017: Registration now open. International Conference at TH Köln

26.07.2017 | Event News

 
Latest News

Nagoya physicists resolve long-standing mystery of structure-less transition

21.08.2017 | Materials Sciences

Chronic stress induces fatal organ dysfunctions via a new neural circuit

21.08.2017 | Health and Medicine

Scientists from the MSU studied new liquid-crystalline photochrom

21.08.2017 | Materials Sciences

VideoLinks
B2B-VideoLinks
More VideoLinks >>>