Forum for Science, Industry and Business

Sponsored by:     3M 
Search our Site:

 

New research supports effectiveness Choices stamp to make healthy choices easy

21.01.2008
The effectiveness of a simple front-of-pack logo such as the Choices stamp is supported by new scientific research published in Appetite recently (Feunekes at al.). Results show front-of-pack labels can help consumers make healthy choices.

Importantly, simple labels seem to work as well for the less health conscious and lower-educated, and across countries. Findings also show the importance of endorsement of the label by an international or national organisation in the area of nutrition and health.

The authors further recommend that a simple nutrition label should complement more detailed back-of-pack labelling, such as Guideline Daily Amounts. Gerda Feunekes adds, “in order to help and not confuse consumers it is important to prevent a multitude of different labelling formats. Therefore such a label should be cross-industry and even cross-country”.

“Front-of-pack labels can be a powerful tool in enabling consumers to select healthy options,” says health behaviour expert Hans Brug, professor at the VU University Medical Centre in Amsterdam. “A simple logo such as the Choices stamp provides an interpretation of the overall healthiness of a food or beverage, therefore leaving little room for misinterpretation by consumers. With more complex systems, such as traffic lights or Guideline Daily Amounts, consumers still need to weigh the information provided.”

“The review for EUFIC performed autumn 2006 also indicated a strong interest of consumers in nutrition and health. Consumers like the idea of simplified front-of-pack information and understand the most common signposting formats,“ Klaus Grunert, Professor of Marketing at Aarhus School of Business and Director of MAPP adds. “Yet we have next to no insight into how labelling information is or will be used in a real world shopping situation. Therefore the shopping basket exercise used by Feunekes et al. is an interesting exercise.”

Professor Jaap Seidell, chairman of the Choices International Scientific Committee, reiterates the importance of the criteria underlying a simple nutrition label to be set by independent scientists. “For Choices, criteria are evaluated regularly by an independent group of eminent scientists who include the latest available research. Additionally effects of the Choices Programme on consumers and producers are monitored so we can measure the effects on public health.”

Jup van 't Veld | alfa
Further information:
http://www.choicesinternational.org

More articles from Health and Medicine:

nachricht Organ-on-a-chip mimics heart's biomechanical properties
23.02.2017 | Vanderbilt University

nachricht Researchers identify cause of hereditary skeletal muscle disorder
22.02.2017 | Klinikum der Universität München

All articles from Health and Medicine >>>

The most recent press releases about innovation >>>

Die letzten 5 Focus-News des innovations-reports im Überblick:

Im Focus: Breakthrough with a chain of gold atoms

In the field of nanoscience, an international team of physicists with participants from Konstanz has achieved a breakthrough in understanding heat transport

In the field of nanoscience, an international team of physicists with participants from Konstanz has achieved a breakthrough in understanding heat transport

Im Focus: DNA repair: a new letter in the cell alphabet

Results reveal how discoveries may be hidden in scientific “blind spots”

Cells need to repair damaged DNA in our genes to prevent the development of cancer and other diseases. Our cells therefore activate and send “repair-proteins”...

Im Focus: Dresdner scientists print tomorrow’s world

The Fraunhofer IWS Dresden and Technische Universität Dresden inaugurated their jointly operated Center for Additive Manufacturing Dresden (AMCD) with a festive ceremony on February 7, 2017. Scientists from various disciplines perform research on materials, additive manufacturing processes and innovative technologies, which build up components in a layer by layer process. This technology opens up new horizons for component design and combinations of functions. For example during fabrication, electrical conductors and sensors are already able to be additively manufactured into components. They provide information about stress conditions of a product during operation.

The 3D-printing technology, or additive manufacturing as it is often called, has long made the step out of scientific research laboratories into industrial...

Im Focus: Mimicking nature's cellular architectures via 3-D printing

Research offers new level of control over the structure of 3-D printed materials

Nature does amazing things with limited design materials. Grass, for example, can support its own weight, resist strong wind loads, and recover after being...

Im Focus: Three Magnetic States for Each Hole

Nanometer-scale magnetic perforated grids could create new possibilities for computing. Together with international colleagues, scientists from the Helmholtz Zentrum Dresden-Rossendorf (HZDR) have shown how a cobalt grid can be reliably programmed at room temperature. In addition they discovered that for every hole ("antidot") three magnetic states can be configured. The results have been published in the journal "Scientific Reports".

Physicist Dr. Rantej Bali from the HZDR, together with scientists from Singapore and Australia, designed a special grid structure in a thin layer of cobalt in...

All Focus news of the innovation-report >>>

Anzeige

Anzeige

Event News

Booth and panel discussion – The Lindau Nobel Laureate Meetings at the AAAS 2017 Annual Meeting

13.02.2017 | Event News

Complex Loading versus Hidden Reserves

10.02.2017 | Event News

International Conference on Crystal Growth in Freiburg

09.02.2017 | Event News

 
Latest News

Stingless bees have their nests protected by soldiers

24.02.2017 | Life Sciences

New risk factors for anxiety disorders

24.02.2017 | Life Sciences

MWC 2017: 5G Capital Berlin

24.02.2017 | Trade Fair News

VideoLinks
B2B-VideoLinks
More VideoLinks >>>