Forum for Science, Industry and Business

Sponsored by:     3M 
Search our Site:


New research supports effectiveness Choices stamp to make healthy choices easy

The effectiveness of a simple front-of-pack logo such as the Choices stamp is supported by new scientific research published in Appetite recently (Feunekes at al.). Results show front-of-pack labels can help consumers make healthy choices.

Importantly, simple labels seem to work as well for the less health conscious and lower-educated, and across countries. Findings also show the importance of endorsement of the label by an international or national organisation in the area of nutrition and health.

The authors further recommend that a simple nutrition label should complement more detailed back-of-pack labelling, such as Guideline Daily Amounts. Gerda Feunekes adds, “in order to help and not confuse consumers it is important to prevent a multitude of different labelling formats. Therefore such a label should be cross-industry and even cross-country”.

“Front-of-pack labels can be a powerful tool in enabling consumers to select healthy options,” says health behaviour expert Hans Brug, professor at the VU University Medical Centre in Amsterdam. “A simple logo such as the Choices stamp provides an interpretation of the overall healthiness of a food or beverage, therefore leaving little room for misinterpretation by consumers. With more complex systems, such as traffic lights or Guideline Daily Amounts, consumers still need to weigh the information provided.”

“The review for EUFIC performed autumn 2006 also indicated a strong interest of consumers in nutrition and health. Consumers like the idea of simplified front-of-pack information and understand the most common signposting formats,“ Klaus Grunert, Professor of Marketing at Aarhus School of Business and Director of MAPP adds. “Yet we have next to no insight into how labelling information is or will be used in a real world shopping situation. Therefore the shopping basket exercise used by Feunekes et al. is an interesting exercise.”

Professor Jaap Seidell, chairman of the Choices International Scientific Committee, reiterates the importance of the criteria underlying a simple nutrition label to be set by independent scientists. “For Choices, criteria are evaluated regularly by an independent group of eminent scientists who include the latest available research. Additionally effects of the Choices Programme on consumers and producers are monitored so we can measure the effects on public health.”

Jup van 't Veld | alfa
Further information:

More articles from Health and Medicine:

nachricht Inflammation Triggers Unsustainable Immune Response to Chronic Viral Infection
24.10.2016 | Universität Basel

nachricht Resolving the mystery of preeclampsia
21.10.2016 | Universitätsklinikum Magdeburg

All articles from Health and Medicine >>>

The most recent press releases about innovation >>>

Die letzten 5 Focus-News des innovations-reports im Überblick:

Im Focus: Etching Microstructures with Lasers

Ultrafast lasers have introduced new possibilities in engraving ultrafine structures, and scientists are now also investigating how to use them to etch microstructures into thin glass. There are possible applications in analytics (lab on a chip) and especially in electronics and the consumer sector, where great interest has been shown.

This new method was born of a surprising phenomenon: irradiating glass in a particular way with an ultrafast laser has the effect of making the glass up to a...

Im Focus: Light-driven atomic rotations excite magnetic waves

Terahertz excitation of selected crystal vibrations leads to an effective magnetic field that drives coherent spin motion

Controlling functional properties by light is one of the grand goals in modern condensed matter physics and materials science. A new study now demonstrates how...

Im Focus: New 3-D wiring technique brings scalable quantum computers closer to reality

Researchers from the Institute for Quantum Computing (IQC) at the University of Waterloo led the development of a new extensible wiring technique capable of controlling superconducting quantum bits, representing a significant step towards to the realization of a scalable quantum computer.

"The quantum socket is a wiring method that uses three-dimensional wires based on spring-loaded pins to address individual qubits," said Jeremy Béjanin, a PhD...

Im Focus: Scientists develop a semiconductor nanocomposite material that moves in response to light

In a paper in Scientific Reports, a research team at Worcester Polytechnic Institute describes a novel light-activated phenomenon that could become the basis for applications as diverse as microscopic robotic grippers and more efficient solar cells.

A research team at Worcester Polytechnic Institute (WPI) has developed a revolutionary, light-activated semiconductor nanocomposite material that can be used...

Im Focus: Diamonds aren't forever: Sandia, Harvard team create first quantum computer bridge

By forcefully embedding two silicon atoms in a diamond matrix, Sandia researchers have demonstrated for the first time on a single chip all the components needed to create a quantum bridge to link quantum computers together.

"People have already built small quantum computers," says Sandia researcher Ryan Camacho. "Maybe the first useful one won't be a single giant quantum computer...

All Focus news of the innovation-report >>>



Event News

#IC2S2: When Social Science meets Computer Science - GESIS will host the IC2S2 conference 2017

14.10.2016 | Event News

Agricultural Trade Developments and Potentials in Central Asia and the South Caucasus

14.10.2016 | Event News

World Health Summit – Day Three: A Call to Action

12.10.2016 | Event News

Latest News

Ice shelf vibrations cause unusual waves in Antarctic atmosphere

25.10.2016 | Earth Sciences

Fluorescent holography: Upending the world of biological imaging

25.10.2016 | Power and Electrical Engineering

Etching Microstructures with Lasers

25.10.2016 | Process Engineering

More VideoLinks >>>