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Siemens consolidates its industrial software business with acquisition of 3D specialist VRcontext

The Siemens Industry Automation Division has announced the expansion of its industry software portfolio with the acquisition of VRcontext International S.A., Brussels, Belgium. The announcement was made today at the Digital Plant Congress in Würzburg, Germany.

Walkinside 3D visualization software combines geometric elements from the virtual reality model with up-to-date plant information throughout the entire lifecycle.

With its Walkinside product family, VRcontext is one of the leading developers of 3D visualization and training software for displaying complex engineering data in the shipbuilding and plant construction industries. This acquisition will help Siemens to further strengthen its established position in the industrial software market. The parties agreed not to disclosed details of the purchase price.

VRcontext International S.A. was founded in the year 2000 and is represented around the world by numerous strategic partners, dealer networks and a branch office in Houston, Texas, USA. Walkinside 3D visualization software is currently in use in plant operation, maintenance and servicing in more than 200 companies in over 30 countries. Whatever the system used, the software directly accesses all plant information to display the current status of a plant in visually appealing, realistic 3D graphics. VRcontext has specialized particularly in remote offshore installations for the oil and gas industry. With Walkinside, the company has created a globally accepted standard for 3D visualization in the process industry.

"The integration of the Walkinside 3D visualization and training software of our long-standing partner VRcontext into our industrial software portfolio will benefit our customers significantly. Using intelligent 3D models can make plant engineering and operation safer and more efficient in a great many sectors of industry," said Eckard Eberle, CEO of the Siemens Industrial Automation Systems Business Unit, to which VRcontext will be assigned.

Walkinside will be the perfect supplement for Comos, the Siemens software solution for holistic plant management, in providing fast access to 3D engineering data from the basic and detail engineering phases. A standard interface links Comos bidirectionally with Walkinside. The geometric elements from a virtual reality model are linked to the latest plant information throughout the entire plant lifecycle.

Highly complex plant models can thus be represented realistically in three dimensions, with Comos acting as a global data center. As a result, up-to-date plant data is always available as a 3D model in all lifecycles and can be used not only for engineering and monitoring purposes, but also for operation and training. Service and maintenance work can be planned efficiently and maintenance times reduced.

The Siemens Industry Automation Division has now acquired a number of software companies and, in so doing, has consolidated its leading position in the industrial software market. All the firms concerned are leading suppliers in their respective segment: namely, UGS (USA, 2007), Innotec (Germany, 2008), Elan Software Systems (France, 2009), Active Tecnologia em Sistemas de Automação (Brazil, 2011), Vistagy (USA, 2011), IBS AG (Germany, 2012) and Perfect Costing Solutions GmbH (Germany, 2012).

The Siemens Industry Sector (Erlangen, Germany) is the world's leading supplier of innovative and environmentally friendly products and solutions for industrial customers. With end-to-end automation technology and industrial software, solid vertical-market expertise, and technology-based services, the Sector enhances its customers' productivity, efficiency, and flexibility. With a global workforce of more than 100,000 employees, the Industry Sector comprises the Divisions Industry Automation, Drive Technologies and Customer Services as well as the Business Unit Metals Technologies. For more information, visit

The Siemens Industry Automation Division (Nuremberg, Germany) supports the entire value chain of its industrial customers – from product design to production and services – with an unmatched combination of automation technology, industrial control technology, and industrial software. With its software solutions, the Division can shorten the time-to-market of new products by up to 50 percent. Industry Automation comprises five Business Units: Industrial Automation Systems, Control Components and Systems Engineering, Sensors and Communications, Siemens PLM Software, and Water Technologies. For more information, visit

Reference Number: IIA2012093106e

Ms. Evelyne Kadel
Industry Automation Division
Siemens AG
Klaus-Bungert-Str. 6
40468 Düsseldorf
Tel: +49 (211) 6916-1003

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