A new study by George Mason University Communication Professor Xiaoquan Zhao suggests that watching television has no significant impact on viewers' knowledge about the issue of climate change. Reading newspapers and using the web, however, seem to contribute to people's knowledge about this issue.
The study, "Media Use and Global Warming Perceptions: A Snapshot of the Reinforcing Spirals", looked at the relationship between media use and people's perceptions of global warming. The study asked participants how often they watch TV, surf the Web, and read newspapers. They were also asked about their concern and knowledge of global warming and specifically its impact on the polar regions.
"Unlike many other social issues with which the public may have first-hand experience, global warming is an issue that many come to learn about through the media," says Zhao. "The primary source of mediated information about global warming is the news."
The results showed that people who read newspapers and use the Internet more often are more likely to be concerned about global warming and believe they are better educated about the subject. Watching more television, however, did not seem to help.
He also found that individuals concerned about global warming are more likely to seek out information on this issue from a variety of media and nonmedia sources. Other forms of media, such as the Oscar-winning documentary "The Inconvenient Truth" and the blockbuster thriller "The Day After Tomorrow," have played important roles in advancing the public's interest in this domain.
Politics also seemed to have an influence on people’s perceptions about the science of global warming. Republicans are more likely to believe that scientists are still debating the existence and human causes of global warming, whereas Democrats are more likely to believe that a scientific consensus has already been achieved on these matters.
"Some media forms have clear influence on people's perceived knowledge of global warming, and most of it seems positive," says Zhao. "Future research should focus on how to harness this powerful educational function."
For a full copy of the paper, or to talk with Zhao, contact Tara Laskowski, Public Relations Manager, 703-993-8815 or email@example.com.
Tara Laskowski | EurekAlert!
Between filter bubbles, uneven visibility and transnationality
06.12.2017 | Schweizerischer Nationalfonds SNF
New Technologies for A/V Analysis and Search
13.04.2017 | Fraunhofer-Institut für Digitale Medientechnologie IDMT
MPQ scientists achieve long storage times for photonic quantum bits which break the lower bound for direct teleportation in a global quantum network.
Concerning the development of quantum memories for the realization of global quantum networks, scientists of the Quantum Dynamics Division led by Professor...
Researchers have developed a water cloaking concept based on electromagnetic forces that could eliminate an object's wake, greatly reducing its drag while...
Tiny pores at a cell's entryway act as miniature bouncers, letting in some electrically charged atoms--ions--but blocking others. Operating as exquisitely sensitive filters, these "ion channels" play a critical role in biological functions such as muscle contraction and the firing of brain cells.
To rapidly transport the right ions through the cell membrane, the tiny channels rely on a complex interplay between the ions and surrounding molecules,...
The miniaturization of the current technology of storage media is hindered by fundamental limits of quantum mechanics. A new approach consists in using so-called spin-crossover molecules as the smallest possible storage unit. Similar to normal hard drives, these special molecules can save information via their magnetic state. A research team from Kiel University has now managed to successfully place a new class of spin-crossover molecules onto a surface and to improve the molecule’s storage capacity. The storage density of conventional hard drives could therefore theoretically be increased by more than one hundred fold. The study has been published in the scientific journal Nano Letters.
Over the past few years, the building blocks of storage media have gotten ever smaller. But further miniaturization of the current technology is hindered by...
With innovative experiments, researchers at the Helmholtz-Zentrums Geesthacht and the Technical University Hamburg unravel why tiny metallic structures are extremely strong
Light-weight and simultaneously strong – porous metallic nanomaterials promise interesting applications as, for instance, for future aeroplanes with enhanced...
11.12.2017 | Event News
08.12.2017 | Event News
07.12.2017 | Event News
14.12.2017 | Health and Medicine
14.12.2017 | Physics and Astronomy
14.12.2017 | Life Sciences