Forum for Science, Industry and Business

Sponsored by:     3M 
Search our Site:

 

An end to interactive television production? Just the opposite

17.12.2004


All stories have one beginning, one middle and one end. But with MECiTV’s interactive television (iTV) authoring platform, producers can easily create programmes in which viewers choose how the story unravels and ends.



As Carmen Mac Williams, MECiTV Project Manager at Cologne’s Institute at the Academy of Media Arts explains, MECiTV arose out of “discontent with traditional linear recording of political events or anything happening in the world, where only one viewpoint is presented.” This led to the belief that there must be different ways of recording and documenting television.

“At the time there were no such tool and we wanted to jump on the MHP [Multimedia Home Platform] train, the open standard for iTV in Europe,” she continues. So they set out to make an MHP iTV authoring platform. And now, as the project nears completion in February 2005, they are just adding the final touches to the authoring software’s usability.


The tool supports authors in the search and retrieval of archived digital film material through text-based and content-based search, in structuring non-linear story lines using dramaturgical principles, and in recombining and linking different video sources.

To demonstrate the tool’s potential MECiTV staged an iTV Docu Drama called Vision Europe. Filming began on 12 April 2003 in Budapest when Hungarians voted for EU accession and ended 1 May 2004 when Hungary finally joined. The film also draws on archive material to cover past events while those interviewed talk about the future. The content is interwoven and interlinked with the tool so viewers can wander at will at the press of the button on their remote control.

“That’s why I like this movie,” says Mac Williams. “Sometimes people watch it and then talk to somebody else and it seems like they’ve watched a totally different movie but still on the same theme.” The viewer, immersed in the story, may simply passively go with the flow, press intuitively or whenever the screen moderator indicates. In the words of Mac Williams: “From passive couch potato [the viewer] becomes an active couch potato.”

The next stage for this IST-programme funded project will be to show it to the market. For that they are producing a DVD simulation that they will send to major media producers and broadcasters, hope they are interested, and then visit them and sell it. However, Mac Williams believes it more likely that they will be interested in their knowledge of staging non-linear stories rather than buying the software. But if one media producer said they would really like to test the software, they could become a guinea pig free of charge for three months, provided MECiTV could capture the user experience, she says.

As for the future, “We dream of going further, as we have just touched the surface,” says Mac Williams. “It would be interesting to use this method for staging live events. Non-linear reporting and documenting would be especially interesting when you have an election like the US elections or a sport event like Olympics, and use these methods in real-time.”

Tara Morris | alfa
Further information:
http://istresults.cordis.lu/

More articles from Communications Media:

nachricht New Technologies for A/V Analysis and Search
13.04.2017 | Fraunhofer-Institut für Digitale Medientechnologie IDMT

nachricht On patrol in social networks
25.01.2017 | Fraunhofer-Institut für Arbeitswirtschaft und Organisation IAO

All articles from Communications Media >>>

The most recent press releases about innovation >>>

Die letzten 5 Focus-News des innovations-reports im Überblick:

Im Focus: Can the immune system be boosted against Staphylococcus aureus by delivery of messenger RNA?

Staphylococcus aureus is a feared pathogen (MRSA, multi-resistant S. aureus) due to frequent resistances against many antibiotics, especially in hospital infections. Researchers at the Paul-Ehrlich-Institut have identified immunological processes that prevent a successful immune response directed against the pathogenic agent. The delivery of bacterial proteins with RNA adjuvant or messenger RNA (mRNA) into immune cells allows the re-direction of the immune response towards an active defense against S. aureus. This could be of significant importance for the development of an effective vaccine. PLOS Pathogens has published these research results online on 25 May 2017.

Staphylococcus aureus (S. aureus) is a bacterium that colonizes by far more than half of the skin and the mucosa of adults, usually without causing infections....

Im Focus: A quantum walk of photons

Physicists from the University of Würzburg are capable of generating identical looking single light particles at the push of a button. Two new studies now demonstrate the potential this method holds.

The quantum computer has fuelled the imagination of scientists for decades: It is based on fundamentally different phenomena than a conventional computer....

Im Focus: Turmoil in sluggish electrons’ existence

An international team of physicists has monitored the scattering behaviour of electrons in a non-conducting material in real-time. Their insights could be beneficial for radiotherapy.

We can refer to electrons in non-conducting materials as ‘sluggish’. Typically, they remain fixed in a location, deep inside an atomic composite. It is hence...

Im Focus: Wafer-thin Magnetic Materials Developed for Future Quantum Technologies

Two-dimensional magnetic structures are regarded as a promising material for new types of data storage, since the magnetic properties of individual molecular building blocks can be investigated and modified. For the first time, researchers have now produced a wafer-thin ferrimagnet, in which molecules with different magnetic centers arrange themselves on a gold surface to form a checkerboard pattern. Scientists at the Swiss Nanoscience Institute at the University of Basel and the Paul Scherrer Institute published their findings in the journal Nature Communications.

Ferrimagnets are composed of two centers which are magnetized at different strengths and point in opposing directions. Two-dimensional, quasi-flat ferrimagnets...

Im Focus: World's thinnest hologram paves path to new 3-D world

Nano-hologram paves way for integration of 3-D holography into everyday electronics

An Australian-Chinese research team has created the world's thinnest hologram, paving the way towards the integration of 3D holography into everyday...

All Focus news of the innovation-report >>>

Anzeige

Anzeige

Event News

Marine Conservation: IASS Contributes to UN Ocean Conference in New York on 5-9 June

24.05.2017 | Event News

AWK Aachen Machine Tool Colloquium 2017: Internet of Production for Agile Enterprises

23.05.2017 | Event News

Dortmund MST Conference presents Individualized Healthcare Solutions with micro and nanotechnology

22.05.2017 | Event News

 
Latest News

How herpesviruses win the footrace against the immune system

26.05.2017 | Life Sciences

Water forms 'spine of hydration' around DNA, group finds

26.05.2017 | Life Sciences

First Juno science results supported by University of Leicester's Jupiter 'forecast'

26.05.2017 | Physics and Astronomy

VideoLinks
B2B-VideoLinks
More VideoLinks >>>