The recently launched EU project New Media for a New Millennium (NM2) is developing a set of software tools aimed at creating a new media genre. In the same way that TV did not just provide radio with pictures, NM2 aims to be the catalyst for entirely new genres of audiovisual media.
The project will enable viewers to watch a personalised production from a larger pool of original content. By illustration, viewers could elect to watch a short romantic production of a movie like Star Wars - Attack of the Clones, or only those parts of a historical documentary that relate to art, or their own versions of reality TV shows like Big Brother.
To enable this new media genre, NM2 will create innovative production tools that will ensure all personalised versions of the media are attractive and engaging. In addition, NM2 will create a new mechanism for retrieving media content and creating the personalised stories. The enabling technologies behind this new form of multimedia storytelling include broadband connectivity, cheap mass storage, intelligence at the edge of data networks, and object-based media techniques.
Milon Gupta | alfa
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