Forum for Science, Industry and Business

Sponsored by:     3M 
Search our Site:

 

Trend survey “Bank & Zukunft”

04.06.2014

Latest edition in the survey series reveals trends and developments in the financial sector

More than 365 decision-makers from the banking sector took part in the Bank & Zukunft 2014 trend survey. In rating current challenges and developments, their responses reveal that banks are generally optimistic about the future. The biggest challenges remain the difficult interest rate situation and how to implement consistent, customer-oriented service.

Once a year as part of the “Bank & Zukunft” trend survey series, Fraunhofer IAO polls executives and decision-makers from the banking and financial sector. The aim of the survey is to canvass opinion about current developments and trends in the banking market.

Despite the present difficult market situation, the majority of banks in German-speaking countries are expecting business to head in a generally positive direction over the coming years. Nevertheless, the biggest challenge facing banks’ decision-makers is the prevailing preference of policymakers for keeping interest rates low. It remains to be seen just how long banks’ traditional business models for private customers can hold up before they start losing their grip on further key areas of revenue.

Rather than shying away from these challenges, banks are this year once again showing renewed dedication to customers and customer management. However, the survey’s findings reveal that although banks are indeed focusing on customer management, they still remain unwilling and unable to implement compelling customer-oriented service.

Customer focus extends no further than getting customers actively involved in both business processes and innovation management – an area in which banking still lags other sectors. In the “Bank & Zukunft” innovation forum’s new publication, Fraunhofer IAO highlights ways in which banks can change this situation while at the same time tapping new sources of revenue.

The study’s findings suggest that bankers are still failing to look beyond their own operations and market. As a result, many do not yet consider the growth in financial service start-ups as any real threat. Time will tell how long this point of view can be maintained.

This year’s trend survey also points out what measures are in the pipeline, as well as areas and levels of investment for over-the-counter business, direct sales and IT management.

Concluding the “Bank & Zukunft 2014” trend survey is look ahead to various developments relating to “Bank 2025.” For more detailed information on the survey and on the “Innovationsforum Bank & Zukunft” collaborative research project, visit www.bankundzukunft.de or get in touch with the contact person.

Contact:
Claus-Peter Praeg
Business Performance Management
Fraunhofer IAO
Nobelstraße 12
70569 Stuttgart, Germany
Phone +49 711 970-2125
Email claus-peter.praeg@iao.fraunhofer.de

Weitere Informationen:

http://www.iao.fraunhofer.de/lang-en/business-areas/corporate-development-work-d...

Juliane Segedi | Fraunhofer-Institut

Further reports about: IAO Performance challenges decision-makers interest preference responses

More articles from Studies and Analyses:

nachricht Risk Perception: Social Exchange Can Amplify Subjective Fears
21.04.2015 | Max-Planck-Institut für Bildungsforschung

nachricht Mental Disorders and Physical Diseases Co-occur in Teenagers
08.04.2015 | Universität Basel

All articles from Studies and Analyses >>>

The most recent press releases about innovation >>>

Die letzten 5 Focus-News des innovations-reports im Überblick:

Im Focus: Fast and Accurate 3-D Imaging Technique to Track Optically-Trapped Particles

KAIST researchers published an article on the development of a novel technique to precisely track the 3-D positions of optically-trapped particles having complicated geometry in high speed in the April 2015 issue of Optica.

Daejeon, Republic of Korea, April 23, 2015--Optical tweezers have been used as an invaluable tool for exerting micro-scale force on microscopic particles and...

Im Focus: NOAA, Tulane identify second possible specimen of 'pocket shark' ever found

Pocket sharks are among the world's rarest finds

A very small and rare species of shark is swimming its way through scientific literature. But don't worry, the chances of this inches-long vertebrate biting...

Im Focus: Drexel materials scientists putting a new spin on computing memory

Ever since computers have been small enough to be fixtures on desks and laps, their central processing has functioned something like an atomic Etch A Sketch, with electromagnetic fields pushing data bits into place to encode data.

Unfortunately, the same drawbacks and perils of the mechanical sketch board have been just as pervasive in computing: making a change often requires starting...

Im Focus: Exploding stars help to understand thunderclouds on Earth

How is lightning initiated in thunderclouds? This is difficult to answer - how do you measure electric fields inside large, dangerously charged clouds? It was discovered, more or less by coincidence, that cosmic rays provide suitable probes to measure electric fields within thunderclouds. This surprising finding is published in Physical Review Letters on April 24th. The measurements were performed with the LOFAR radio telescope located in the Netherlands.

How is lightning initiated in thunderclouds? This is difficult to answer - how do you measure electric fields inside large, dangerously charged clouds? It was...

Im Focus: On the trail of a trace gas

Max Planck researcher Buhalqem Mamtimin determines how much nitrogen oxide is released into the atmosphere from agriculturally used oases.

In order to make statements about current and future air pollution, scientists use models which simulate the Earth’s atmosphere. A lot of information such as...

All Focus news of the innovation-report >>>

Anzeige

Anzeige

Event News

HHL Energy Conference on May 11/12, 2015: Students Discuss about Decentralized Energy

23.04.2015 | Event News

“Developing our cities, preserving our planet”: Nobel Laureates gather for the first time in Asia

23.04.2015 | Event News

HHL's Entrepreneurship Conference on FinTech

13.04.2015 | Event News

 
Latest News

Electrons Move Like Light in Three-Dimensional Solid

24.04.2015 | Materials Sciences

Connecting Three Atomic Layers Puts Semiconducting Science on Its Edge

24.04.2015 | Materials Sciences

Understanding the Body’s Response to Worms and Allergies

24.04.2015 | Health and Medicine

VideoLinks
B2B-VideoLinks
More VideoLinks >>>