Peace at any price? More than one parent has forked over cash in a desperate bid to stop their kids badgering for the hottest toy or the latest snack. Now researchers at Lucile Packard Childrens Hospital and Stanfords School of Medicine have found that the more time California third-graders spent in front of the tube or playing video games, the more often they asked an adult to buy them items they saw on the screen.
"Its called the nag factor," said Lisa Chamberlain, MD, MPH, Packard Childrens researcher and clinical instructor at the medical school, "and its very effective."
Whats more, the correlation between increased screen time and subsequent requests for toys and junk food held true for over a period of 20 months.
Krista Conger | EurekAlert!
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