Forum for Science, Industry and Business

Sponsored by:     3M 
Search our Site:

 

Rotation oscillation toothbrushes proven more effective than ’sonic’ technology

13.01.2003


Nearly four decades of research conclude that power toothbrushes with rotation oscillation action, such as the Oral-B 3D Excel, are demonstrably more effective in removing plaque and reducing gingivitis than other types of power toothbrushes -- including those featuring "sonic" technology -- according to an international study announced today at the Forsyth Institute conference on evidence-based dentistry.



Half of adults age 18 or older have some evidence of gingivitis, the earliest form of periodontal disease. Gingivitis is reversible with professional treatment and good at-home oral care, but if left untreated, can lead to periodontal disease and possible tooth and bone loss.

The comprehensive study, conducted by the Cochrane Collaboration, a British-based non-profit health research group, reviewed data from all available published studies conducted between 1964 and 2001, involving more than 2,500 participants. The study independently concluded that toothbrushes that rotate and oscillate, a technology pioneered by Oral-B in 1991, are more effective than any other type of toothbrush -- manual or "sonic" -- in reducing plaque and gingivitis.


"For over a decade, consumers and the dental community have been bombarded with conflicting information about which type of toothbrushes -- manual, power or "sonic" -- work best," said Dr. Paul Warren, Vice President of Clinical Research for Oral-B. "This study clears up any confusion and conclusively proves that Oral-B power toothbrush technology is superior in keeping teeth and gums healthy."

The flagship Oral-B 3D Excel power toothbrush builds upon the original rotation oscillation movement with a patented 3D technology that adds high-speed in-and-out pulsations. With its unique combination of the compact brush head and the patented 3D action, the Oral-B 3D Excel cleans below the gum line to prevent and even reverse gum disease. Additionally, 3D technology has been clinically proven to whiten teeth better than "sonic" technology.

"Oral-B has been and still is at the forefront of dental technology and the Cochrane study confirms decades of our own research and development," said Bruce Cleverly, President, Gillette Oral Care. "We’ve always known, and the Cochrane study confirms our 3D Excel power toothbrush technology is the best at reducing plaque and gingivitis."

Power toothbrushes included in the Cochrane Collaboration study included brushes produced by Braun Oral-B, Philips Sonicare, Interplak, Rowenta and Ultrasonex. Detailed findings are to be published in the January 2003 issue of The Cochrane Library.

Anne Carlantone | EurekAlert!
Further information:
http://www.porternovelli.com

More articles from Studies and Analyses:

nachricht New study from the University of Halle: How climate change alters plant growth
12.01.2018 | Martin-Luther-Universität Halle-Wittenberg

nachricht Disarray in the brain
18.12.2017 | Universität zu Lübeck

All articles from Studies and Analyses >>>

The most recent press releases about innovation >>>

Die letzten 5 Focus-News des innovations-reports im Überblick:

Im Focus: Artificial agent designs quantum experiments

On the way to an intelligent laboratory, physicists from Innsbruck and Vienna present an artificial agent that autonomously designs quantum experiments. In initial experiments, the system has independently (re)discovered experimental techniques that are nowadays standard in modern quantum optical laboratories. This shows how machines could play a more creative role in research in the future.

We carry smartphones in our pockets, the streets are dotted with semi-autonomous cars, but in the research laboratory experiments are still being designed by...

Im Focus: Scientists decipher key principle behind reaction of metalloenzymes

So-called pre-distorted states accelerate photochemical reactions too

What enables electrons to be transferred swiftly, for example during photosynthesis? An interdisciplinary team of researchers has worked out the details of how...

Im Focus: The first precise measurement of a single molecule's effective charge

For the first time, scientists have precisely measured the effective electrical charge of a single molecule in solution. This fundamental insight of an SNSF Professor could also pave the way for future medical diagnostics.

Electrical charge is one of the key properties that allows molecules to interact. Life itself depends on this phenomenon: many biological processes involve...

Im Focus: Paradigm shift in Paris: Encouraging an holistic view of laser machining

At the JEC World Composite Show in Paris in March 2018, the Fraunhofer Institute for Laser Technology ILT will be focusing on the latest trends and innovations in laser machining of composites. Among other things, researchers at the booth shared with the Aachen Center for Integrative Lightweight Production (AZL) will demonstrate how lasers can be used for joining, structuring, cutting and drilling composite materials.

No other industry has attracted as much public attention to composite materials as the automotive industry, which along with the aerospace industry is a driver...

Im Focus: Room-temperature multiferroic thin films and their properties

Scientists at Tokyo Institute of Technology (Tokyo Tech) and Tohoku University have developed high-quality GFO epitaxial films and systematically investigated their ferroelectric and ferromagnetic properties. They also demonstrated the room-temperature magnetocapacitance effects of these GFO thin films.

Multiferroic materials show magnetically driven ferroelectricity. They are attracting increasing attention because of their fascinating properties such as...

All Focus news of the innovation-report >>>

Anzeige

Anzeige

Event News

10th International Symposium: “Advanced Battery Power – Kraftwerk Batterie” Münster, 10-11 April 2018

08.01.2018 | Event News

See, understand and experience the work of the future

11.12.2017 | Event News

Innovative strategies to tackle parasitic worms

08.12.2017 | Event News

 
Latest News

Let the good tubes roll

19.01.2018 | Materials Sciences

How cancer metastasis happens: Researchers reveal a key mechanism

19.01.2018 | Health and Medicine

Meteoritic stardust unlocks timing of supernova dust formation

19.01.2018 | Physics and Astronomy

VideoLinks
B2B-VideoLinks
More VideoLinks >>>