While the world's best skiers and snowboarders at the Vancouver 2010 Olympic Winter Games compete with helmets on, many other skiers and snowboarders are choosing to forego this important piece of safety equipment.
In fact, many skiers and snowboarders place fashion before safety, according to a commentary by a St. Michael's Hospital neurosurgeon published in the Journal of the American Medical Association today.
The commentary calls for skiers to shun the cultural stigma or fashion faux pas associated with wearing helmets to encourage helmet use as a routine part of the ski and snowboard culture.
Head injuries in these two alpine sports are the most frequent cause of hospital admission and death. Research shows that about 120,000 people in North America suffer head injuries while skiing or snowboarding each year. Recent studies have shown that helmets help reduce the risk of head injuries by up to 60 percent.
"Despite compelling evidence that shows wearing a helmet significantly reduces the chance of head and brain injury, there are still those who argue that helmets are not fashionable or part of the ski culture," explains Dr. Michael Cusimano, a neurosurgeon at St. Michael's Hospital. "We have established the safety benefits but now we must find ways to integrate helmets so it becomes another piece of standard equipment for people on the slopes. It is time for everyone who has a stake in skiing and snowboarding to do their part to make the slopes safer."
According to the authors, a shift in attitude toward helmet use is necessary to quash cultural stigmas. They say that change has already begun. For example, during the 2009 National Ski Safety Week, ski areas in California, Colorado and Washington offered discounts on helmets through the Lid for Kids safety awareness program. Other resorts are including a helmet with their child and youth ski and snowboard rental packages.
"Resorts have two reasons for promoting helmets – one, it keeps their customers safer and two, they are also seeing a discount in their insurance premiums when the slopes are safer places," says Dr. Cusimano. "Role modeling can also have a powerful effect on what people sense as normal. Ski patrollers and instructors understand that helmets lessen the risk of traumatic brain injury and view themselves as role models for the public; however, most do not wear helmets regularly."
The authors recommend:All ski and snowboard advertising images include people wearing helmets
"We are on the brink of changing the culture in skiing and snowboarding towards helmets," he says. "What we need is action by various stakeholders so wearing a helmet no longer becomes a fashion decision but rather common sense. We need action from national organizations, to ski resorts and schools, to parents and kids to make this culture shift. At that point, we will make real progress in reducing the number of head injuries on the slopes."
About St. Michael's Hospital
St. Michael's Hospital provides compassionate care to all who walk through its doors. The Hospital also provides outstanding medical education to future health care professionals in more than 23 academic disciplines. Critical care and trauma, heart disease, neurosurgery, diabetes, cancer care, and care of the homeless are among the Hospital's recognized areas of expertise. Through the Keenan Research Centre and the Li Ka Shing Knowledge Institute, research at St. Michael's Hospital is recognized and put into practice around the world. Founded in 1892, the Hospital is fully affiliated with the University of Toronto.
Julie Saccone | EurekAlert!
Drone vs. truck deliveries: Which create less carbon pollution?
31.05.2017 | University of Washington
New study: How does Europe become a leading player for software and IT services?
03.04.2017 | Fraunhofer-Institut für System- und Innovationsforschung (ISI)
An international team of scientists has proposed a new multi-disciplinary approach in which an array of new technologies will allow us to map biodiversity and the risks that wildlife is facing at the scale of whole landscapes. The findings are published in Nature Ecology and Evolution. This international research is led by the Kunming Institute of Zoology from China, University of East Anglia, University of Leicester and the Leibniz Institute for Zoo and Wildlife Research.
Using a combination of satellite and ground data, the team proposes that it is now possible to map biodiversity with an accuracy that has not been previously...
Heatwaves in the Arctic, longer periods of vegetation in Europe, severe floods in West Africa – starting in 2021, scientists want to explore the emissions of the greenhouse gas methane with the German-French satellite MERLIN. This is made possible by a new robust laser system of the Fraunhofer Institute for Laser Technology ILT in Aachen, which achieves unprecedented measurement accuracy.
Methane is primarily the result of the decomposition of organic matter. The gas has a 25 times greater warming potential than carbon dioxide, but is not as...
Hydrogen is regarded as the energy source of the future: It is produced with solar power and can be used to generate heat and electricity in fuel cells. Empa researchers have now succeeded in decoding the movement of hydrogen ions in crystals – a key step towards more efficient energy conversion in the hydrogen industry of tomorrow.
As charge carriers, electrons and ions play the leading role in electrochemical energy storage devices and converters such as batteries and fuel cells. Proton...
Scientists from the Excellence Cluster Universe at the Ludwig-Maximilians-Universität Munich have establised "Cosmowebportal", a unique data centre for cosmological simulations located at the Leibniz Supercomputing Centre (LRZ) of the Bavarian Academy of Sciences. The complete results of a series of large hydrodynamical cosmological simulations are available, with data volumes typically exceeding several hundred terabytes. Scientists worldwide can interactively explore these complex simulations via a web interface and directly access the results.
With current telescopes, scientists can observe our Universe’s galaxies and galaxy clusters and their distribution along an invisible cosmic web. From the...
Temperature measurements possible even on the smallest scale / Molecular ruby for use in material sciences, biology, and medicine
Chemists at Johannes Gutenberg University Mainz (JGU) in cooperation with researchers of the German Federal Institute for Materials Research and Testing (BAM)...
19.06.2017 | Event News
13.06.2017 | Event News
13.06.2017 | Event News
23.06.2017 | Physics and Astronomy
23.06.2017 | Physics and Astronomy
23.06.2017 | Information Technology