Forum for Science, Industry and Business

Sponsored by:     3M 
Search our Site:

 

Consuming street art: Reclaiming public places

23.03.2010
Some people love it, and others hate it, but street art provokes meaningful discussion about our urban landscape, according to a new study in the Journal of Consumer Research.

"Wherever we look, we observe a recurrent emptiness and disenchantment in the way citizens negotiate urban spaces," write authors Luca M. Visconti (Università Bocconi, Italy), John F. Sherry, Jr. (Notre Dame University), Stefania Borghini (Università Bocconi, Italy), and Laurel Anderson (Arizona State University). . "An ambivalent and multi-faceted phenomenon, street art stimulates lively discussion about public space and its ties to the market."

The authors examined the phenomenon of street art from the perspectives of streets artists, dwellers, passersby, journalists, policy makers, retailers, and managers. They conducted a multi-site study in the United States, Italy, the Netherlands, the United Kingdom, and Ireland. They analyzed reactions to various types of visual art including graffiti and tags, "sticking" (which involves pasting and drawing symbols in public spaces), stencils, and "poetic assault" (writing poetry on dull public spaces).

For those who feel that corporate logos are taking over the landscape, street art rejuvenates public spaces while talking back to the culture of over-consumption. "Several disciplines, including sociology, urban studies, and anthropology have commented on the rise of non-places we all consume with little real enjoyment," the authors write. "Other social observers have lamented the domination of the market over common public spaces."

Although the authors found that various stakeholders have different reactions to street art, these art forms initiate important conversations regarding the search for common space and the democratization of art.

"We show public space can be contested as private and commercialized by companies and artists, or offered back as a collective good, where sense of belonging and dialogue restore it to a meaningful place," the authors write. "Many issued might be usefully disentangled by locating them in relation to stakeholders' fluid definitions of what is public and what is private."

Luca M. Visconti, John F. Sherry, Jr., Stefania Borghini, and Laurel Anderson. "Street Art, Sweet Art? Reclaiming the 'Public' in Public Place." Journal of Consumer Research: October 2010. A preprint of this article (to be officially published online soon) can be found at http://journals.uchicago.edu/jcr).

Mary-Ann Twist | EurekAlert!
Further information:
http://www.wisc.edu

Further reports about: Consumer Research Consuming Reclaiming Sociology Urban Landscape

More articles from Studies and Analyses:

nachricht Win-win strategies for climate and food security
02.10.2017 | International Institute for Applied Systems Analysis (IIASA)

nachricht The personality factor: How to foster the sharing of research data
06.09.2017 | ZBW – Leibniz-Informationszentrum Wirtschaft

All articles from Studies and Analyses >>>

The most recent press releases about innovation >>>

Die letzten 5 Focus-News des innovations-reports im Überblick:

Im Focus: Neutron star merger directly observed for the first time

University of Maryland researchers contribute to historic detection of gravitational waves and light created by event

On August 17, 2017, at 12:41:04 UTC, scientists made the first direct observation of a merger between two neutron stars--the dense, collapsed cores that remain...

Im Focus: Breaking: the first light from two neutron stars merging

Seven new papers describe the first-ever detection of light from a gravitational wave source. The event, caused by two neutron stars colliding and merging together, was dubbed GW170817 because it sent ripples through space-time that reached Earth on 2017 August 17. Around the world, hundreds of excited astronomers mobilized quickly and were able to observe the event using numerous telescopes, providing a wealth of new data.

Previous detections of gravitational waves have all involved the merger of two black holes, a feat that won the 2017 Nobel Prize in Physics earlier this month....

Im Focus: Smart sensors for efficient processes

Material defects in end products can quickly result in failures in many areas of industry, and have a massive impact on the safe use of their products. This is why, in the field of quality assurance, intelligent, nondestructive sensor systems play a key role. They allow testing components and parts in a rapid and cost-efficient manner without destroying the actual product or changing its surface. Experts from the Fraunhofer IZFP in Saarbrücken will be presenting two exhibits at the Blechexpo in Stuttgart from 7–10 November 2017 that allow fast, reliable, and automated characterization of materials and detection of defects (Hall 5, Booth 5306).

When quality testing uses time-consuming destructive test methods, it can result in enormous costs due to damaging or destroying the products. And given that...

Im Focus: Cold molecules on collision course

Using a new cooling technique MPQ scientists succeed at observing collisions in a dense beam of cold and slow dipolar molecules.

How do chemical reactions proceed at extremely low temperatures? The answer requires the investigation of molecular samples that are cold, dense, and slow at...

Im Focus: Shrinking the proton again!

Scientists from the Max Planck Institute of Quantum Optics, using high precision laser spectroscopy of atomic hydrogen, confirm the surprisingly small value of the proton radius determined from muonic hydrogen.

It was one of the breakthroughs of the year 2010: Laser spectroscopy of muonic hydrogen resulted in a value for the proton charge radius that was significantly...

All Focus news of the innovation-report >>>

Anzeige

Anzeige

Event News

ASEAN Member States discuss the future role of renewable energy

17.10.2017 | Event News

World Health Summit 2017: International experts set the course for the future of Global Health

10.10.2017 | Event News

Climate Engineering Conference 2017 Opens in Berlin

10.10.2017 | Event News

 
Latest News

Terahertz spectroscopy goes nano

20.10.2017 | Information Technology

Strange but true: Turning a material upside down can sometimes make it softer

20.10.2017 | Materials Sciences

NRL clarifies valley polarization for electronic and optoelectronic technologies

20.10.2017 | Interdisciplinary Research

VideoLinks
B2B-VideoLinks
More VideoLinks >>>